Let little people lead the way.
Children are naturally curious. Give them time, space and interesting things to explore, and you might be surprised by where their play takes them.
ProjectPlay is here for the grown-ups too, helping you understand what's happening behind the play, so you can step back, worry less and enjoy watching it unfold.
Hearts Play Basket
Thoughtfully chosen, open-ended objects for little hands to explore in their own way.
the best toys don't always look like toys
A bowl. A ring. A scarf. A tin.
To us, they're simple objects.
To a little person, they're possibilities.
What fits? What rolls? What makes that sound? Can I put this inside that? What happens if I drop it?
This kind of open-ended exploration is at the heart of heuristic play, giving children safe, interesting objects and the freedom to discover what they can do with them.
Loved by little people. Trusted by big ones.
Gosh, I love your beautiful play materials! I just received your gorgeous order, sent all the way over to me in Australia & I am beyond happy with the quality of every item & the beauty in the consideration you have given each unique piece.
The package arrived this morning! So quick! We absolutely love the selection. And thank you for the extra pieces. We really appreciate them and they will be put to good use. We look forward to ordering from you again soon.
Thank you so much for my package, beautiful items & can clearly see it was packed with love, will definitely be buying more when I can & telling people about you! My boy is already loving the items!
As an educator I love the variety of loose parts that my care children use in their play activities everyday. The children use their imagination when playing with them, a peg becomes a person or drum stick. A shaker used with music or as play food... So much fun being creative and expressive.
I've just opened up a ProjectPlay set this morning, I got given it in my homebased startup pack. My daughter absolutely loves it already! Such a cool idea!
Such a wonderful little company that show such attention to great customer service! We love our picnic set and will be purchasing many more treasures from here again! Thank you.
Thank you ProjectPlay for our amazing new resources - These are perfect for home-based childcare and I look forward to seeing what you have available in the future.
Heuristic play is phenomenal for our tamariki, their development and learning. Thanks ProjectPlay for what you do!
This is the second lot of toys I've got off you and the kids are so excited.... Got them for our now 8 month old bub but Miss 3.5 and Mr 6 are just as excited!
Hi, I'm Angela.
I'm a Mum, qualified Early Childhood Teacher and the person behind ProjectPlay.
ProjectPlay began when my own children were little, from a belief that children don't need us to constantly entertain them, and they certainly don't need more stuff.
Some of the best play happens when we give little people interesting things to explore, stay close, and let them lead.
After 15+ years working with babies and young children, I wanted to make that kind of play, and the thinking behind it, simpler for parents at home.
ProjectPlay brings those two things together: thoughtfully chosen play materials for little hands, and big ideas about little people for the grown-ups who love them.
THE BEST RANGE OF OPEN-ENDED TOYS, wooden toys, eco friendly, LOOSE PARTS play, HEURISTIC PLAY SETS, treasure baskets for babies, SENSORY PLAY toys, POWDERED PLAYDOUGH mix, POTION PLAY and playsilks. Shipping to NZ (New Zealand) and OZ (Australia). Great for baby play ideas, invitations to play, baby gifts, baby shower, 1st birthday, toddler play, early childhood resources, school resources, teacher resources. Educational Toys, Eco-Friendly Toys, Sensory Play, Steiner toys, Pikler, Montessori Toys, Open-Ended Play, STEM Toys, Developmental Toys, Safe and Non-Toxic Toys, Imaginative Play, Award-Winning Toys, Unique Children's Gifts, Learning Through Play, Creative Play, Quality Kids' Toys, Interactive Toys, Toy Sets, Outdoor Play, Fine Motor Skills Toys, Gender-Neutral Toys, Hands-On Learning Toys
Trusted by ECE services across NZ
